5 Steps to Art that Sells

Frustrated because no one seems to be captivated enough by your art to buy it? If you are a talented artist that cannot seem to create art that generates income, it may just be a placement issue.

What does that mean? Not a placement of where you are selling your art, no. Physically how your art is positioned on the page.

Here is a simple technique to use when starting any work of art that will improve it's level of interest for your audience. The longer you hold someone's interest, the more likely they will be to buy.

STOP BEING BORING!

Understanding how to place elements on your substrate will instantly elevate your art. Seeing the same things over and over causes our brains to see them as unimportant we we, as humans, tune out what isn't important. Our world is full of stagnant repeats and you must break out of this trap in order to stand out.

Become neon pink in a world of grey.

Using little tweaks art that is dynamic and engaging. Placing your creations strategically on the page will give people something to look at in multiple places. Their eye will move across your work as if they are reading a story. You control the narrative as well as the level of complexity.

RULE OF THIRDS

The rule of thirds simply states you divide your canvas or blank medium into thirds vertically, then again horizontally. (See the lined easel below). This gives you a target to aim at. The target? An intersection of lines. Pick one of the four intersections and make that area the focal point. Draw the eye away from the center so you can lead it across the page.

Now, design around that focal point, keeping your other intersections in mind for spacing and dynamics.

FOR EXAMPLE

If you are painting a vase with flowers, put some bees at several intersections of lines around the vase. Perhaps some water droplets on the table or even food items to surround your focal point. Then move to the other intersections to create supporting players in your story. This will allow people to linger over the piece and find new things and new reasons to look at it more than once.

Below you can find some illustrations of how this can work. Make sure to try it out and post your art to see how it changes and becomes more interesting. The posts will help inspire us all to try new things and create more dynamic and unique art together.